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Sam Lay Sam Lay

CWT M&E team expands

CWT Meetings & Events, Carlson Wagonlit Travel’s meeting & events division has appointed Sam Lay as senior director for Asia Pacific.

Based in Singapore, Lay will lead a team of meetings and events specialists across key markets in Asia Pacific.

He will be responsible for expanding CWT Meetings & Events’ business by creating engaging and memorable events for clients.

‘Asia Pacific is the fastest growing region globally for CWT Meetings & Events, and I’m excited to have Sam join our team,’ says Cindy Fisher.

‘Aligning corporate travel and Meeting & Events programmes to better consolidate spend with suppliers is becoming a key priority for organisations here. Lay’s extensive knowledge and experience, combined with CWT’s investment in the latest data and digital solutions, will help our clients optimise their spend while delivering best possible attendee experience.’

Lay brings more than 17 years of experience in the M&E industry, having worked at organisations across the value chain including the Singapore Tourism Board, MSD and Suntec International.